In 2026, the UK property market continues to evolve, offering homeowners more ways than ever to sell their homes quickly. One name that frequently appears for online estate agency services is Good Move, a platform that promises convenience, simplified listings, and lower fees than traditional high-street agents. On the surface, Good Move appears appealing — a digital-first approach designed to make selling easier and faster. However, despite these promises, many homeowners have experienced inconsistencies in valuation, delays in sales completion, and additional costs for services that are often assumed to be included. While Good Move works for some, its model leaves sellers exposed to uncertainty, limited guidance, and variable regional support.
By contrast, SellTo.co.uk is designed to eliminate these frustrations. With a focus on guaranteed offers, flexible sale routes, and comprehensive seller support, SellTo ensures that every homeowner can sell quickly, securely, and at a fair price. Whether it’s a cash sale within days or a fully assisted open-market sale, SellTo adapts to the seller’s needs while maintaining transparency and reliability. In this 2026 review, we’ll examine Good Move in depth, explore its processes and potential drawbacks, and then illustrate why SellTo consistently provides a superior, stress-free selling experience for homeowners across the UK.
Part 1 – Good Move Overview and SellTo.co.uk Introduction: 2026 Review
Selling a home in the UK has transformed dramatically over the past decade. Online estate agents have risen to prominence, offering the promise of lower fees, digital convenience, and faster sales compared to traditional high-street agencies. One such platform is Good Move, which positions itself as a simplified, cost-effective alternative for homeowners. While the concept is appealing, it is important to examine the service in depth and consider how it compares to more comprehensive solutions like SellTo.co.uk, which prioritises certainty, transparency, and seller-focused outcomes.
Good Move: Background and Business Model
Good Move was created to offer a modern approach to property sales. The platform advertises low upfront fees, online management of property listings, and support from local property experts. Its core features include:
- Flat-Fee Structure – Instead of traditional commission-based fees (which can range from 1–3% of the sale price), Good Move offers a fixed listing fee that is generally lower than high-street agents.
- Digital-First Service – Homeowners can manage listings, upload photographs, and monitor offers online through the Good Move platform.
- Optional Extras – Services like premium listings, professional photography, and enhanced marketing can be purchased for an additional fee.
- Local Agent Support – Good Move connects sellers with local property experts for valuations, advice, and coordination, although the depth of support may vary by region.
On paper, these features make Good Move attractive for homeowners seeking a low-cost, self-managed sale. However, the platform’s reliance on optional extras, digital self-management, and limited standard support can create challenges for sellers who expect a more reliable, hands-on service.
Pros of Good Move
- Lower Upfront Costs: Basic flat fees are lower than traditional agent commissions, which can be appealing to cost-conscious sellers.
- Digital Convenience: Sellers can track their listing, offers, and property performance online.
- Nationwide Presence: Available across many regions in the UK, providing access to local expertise in multiple markets.
- Flexible Packages: Optional add-ons allow sellers to enhance marketing visibility if desired.
Cons of Good Move
- Variable Support: Quality of service depends on the local agent and may vary widely. Some sellers report inconsistent communication and delayed responses.
- Hidden Costs: While the base fee is low, necessary services like professional photography, virtual tours, and premium listings can significantly increase total expenditure.
- Sale Timelines Are Uncertain: Flat fees do not guarantee a fast sale. Completion times can be extended, especially in slower markets or for challenging properties.
- Limited Handling of Challenging Properties: Tenanted properties, homes requiring renovation, or unique regional properties may not receive full support.
In summary, Good Move offers a budget-friendly, digital-first solution. However, the low cost and self-managed nature can result in unpredictable timelines, variable service quality, and potential hidden costs, which can frustrate sellers who want certainty and a streamlined process.
SellTo.co.uk: A Superior Alternative
While Good Move focuses primarily on cost and digital convenience, SellTo.co.uk prioritises certainty, transparency, and flexibility. This makes it the preferred choice for homeowners seeking a stress-free sale in 2026.
Key advantages of SellTo.co.uk include:
- Guaranteed Offers: All offers are backed by real funding, giving sellers full confidence in the sale outcome.
- Multiple Sale Routes:
- Quick Cash Sale: Completion in as little as 7–21 days.
- Assisted Open Market Sale: Marketed traditionally while providing a guaranteed fallback offer if no buyer emerges.
- Transparent Costs: No hidden fees or optional extras; the amount agreed in the offer is the amount the seller receives.
- Professional Guidance: Dedicated account managers, legal partners, and valuation experts support the seller throughout the process.
- Property Flexibility: Any property type, condition, or location is accommodated, including tenanted or renovation-needed homes.
Unlike Good Move, which may leave sellers managing most of the process themselves, SellTo provides full-service support with outcomes that are predictable and reliable.
Step-by-Step Comparison: Good Move vs SellTo.co.uk
To illustrate the differences between Good Move and SellTo, consider a step-by-step comparison of the selling process:
Step 1: Valuation and Offer
- Good Move: Online valuation with optional professional review; pricing can vary by region and agent.
- SellTo.co.uk: Expert local and national valuation combined with a guaranteed offer backed by real funding.
Step 2: Listing and Marketing
- Good Move: Basic listing included; additional marketing and professional photography often require extra fees.
- SellTo.co.uk: Professional photography, virtual tours, and targeted marketing included; optional boosts available without hidden costs.
Step 3: Viewings
- Good Move: Self-managed or agent-coordinated; quality and frequency depend on local agent availability.
- SellTo.co.uk: Professionally managed viewings with flexible scheduling and optional virtual tours, removing stress from the homeowner.
Step 4: Legal Completion
- Good Move: Relies on third-party solicitors; timelines and outcomes may vary.
- SellTo.co.uk: Uses vetted legal partners, ensuring rapid, reliable completion with funds guaranteed once accepted.
Step 5: Support Throughout
- Good Move: Varies by agent and region; sellers may encounter delays or lack of guidance.
- SellTo.co.uk: Dedicated account managers and legal teams provide consistent support, ensuring a smooth process.
Why Homeowners Prefer SellTo.co.uk
Homeowners in 2026 increasingly value certainty, speed, and transparency over upfront cost savings. While Good Move may appeal to those seeking lower fees, SellTo’s structured approach delivers:
- Faster, guaranteed completions
- Higher net proceeds due to transparent costs
- Tailored solutions for properties of all types and conditions
- Nationwide consistency and professional support
For sellers who want peace of mind, a predictable outcome, and a stress-free experience, SellTo.co.uk is clearly the superior choice.
Part 2 – SellTo.co.uk In Depth: Step-by-Step Process and Advantages Over Good Move
While Good Move provides a digital-first listing platform with low upfront fees, SellTo.co.uk delivers a fully managed, seller-focused service designed to provide certainty, flexibility, and maximum value. In this section, we’ll break down the SellTo process step by step, illustrate real-world advantages, and highlight why it’s the superior choice in 2026.
Step 1: Property Submission and Expert Valuation
The first step in selling with SellTo is submitting your property details. Unlike Good Move, which primarily relies on online valuations and optional local agent input, SellTo takes a hybrid approach:
- Preliminary Market Analysis: SellTo’s system evaluates comparable sales, local market trends, and property-specific factors to produce an initial valuation.
- Expert Review: Local property professionals review the preliminary figure, taking into account unique features, renovations, and market fluctuations.
- Guaranteed Offer: The seller receives a transparent, guaranteed cash offer or guidance on assisted open market sale pricing.
Why this beats Good Move:
- Eliminates guesswork and inaccurate online valuations.
- No surprise reductions or hidden fees.
- Sellers know exactly what to expect from the outset.
Step 2: Choosing Your Sale Route
SellTo.co.uk provides flexibility, giving homeowners the ability to select the route that best fits their circumstances:
Quick Cash Sale
- Timeline: Typically 7–21 days.
- Best for: Urgent sales due to relocation, financial pressures, or chain breaks.
- Process: Accept a guaranteed cash offer, proceed with conveyancing, and receive funds upon completion.
Assisted Open Market Sale
- Timeline: 4–8 weeks.
- Best for: Sellers seeking maximum market value while retaining a guaranteed fallback offer.
- Process: SellTo markets the property across multiple channels, professionally manages viewings, and ensures a safety net if no buyer completes.
Good Move Comparison:
Good Move offers mainly standard listings with optional marketing add-ons. Completion speed is largely dependent on buyer interest, meaning sellers may wait weeks without certainty. SellTo removes that uncertainty.
Step 3: Professional Marketing
SellTo.co.uk includes comprehensive marketing as standard, ensuring maximum exposure and a strong sale price:
- Photography & Virtual Tours: High-quality images and 360° walkthroughs included.
- Targeted Listings: Properties listed on major portals and promoted to serious buyers.
- Optional Premium Placement: Available without hidden fees for sellers seeking enhanced visibility.
Why this matters compared to Good Move:
- Good Move often charges extra for photography or featured listings.
- Without these extras, listings may attract fewer buyers and slower sales.
- SellTo ensures professional presentation is standard, increasing both interest and offers.
Step 4: Viewings and Offers
SellTo manages viewings professionally, reducing seller stress:
- Flexible Scheduling: Coordinate around seller availability.
- Virtual Tours: Optional for remote buyers or tenant-occupied properties.
- Offer Management: All offers presented clearly with guidance on evaluating them.
Good Move Comparison:
Good Move requires sellers to manage viewings themselves or rely on agent availability, which may create delays and reduce serious buyer engagement. SellTo takes the burden off homeowners.
Step 5: Legal Process and Completion
One of the most critical aspects of selling is legal completion. SellTo.co.uk simplifies this step:
- Dedicated Conveyancing Partners: Experienced legal teams manage the process efficiently.
- Guaranteed Completion: Cash offers are fully funded, ensuring deals cannot fall through due to buyer financing issues.
- Full Transparency: Sellers receive clear explanations of all legal documentation, avoiding confusion or last-minute issues.
Timeline Comparison:
Stage | SellTo Cash Sale | SellTo Assisted Sale | Good Move Standard Sale |
---|---|---|---|
Valuation & Offer | 1–2 days | 1–2 days | 3–7 days (agent-dependent) |
Marketing & Listing | 1–2 days | 1–3 days | 2–5 days (optional extras required) |
Viewings | 1–7 days | 1–7 days | 1–14 days (seller-managed) |
Legal & Completion | 7–21 days | 4–8 weeks | 4–12 weeks (buyer chain-dependent) |
SellTo consistently provides faster and more reliable outcomes compared to Good Move, particularly for sellers who need certainty or have urgent deadlines.
Step 6: Post-Sale Support
Even after completion, SellTo continues to provide support:
- Assistance with any follow-up questions or legal clarifications.
- Guidance for transitioning to new properties or handling post-sale responsibilities.
Good Move Comparison:
Support after completion varies depending on the agent and region. Sellers often report delays in response or lack of guidance, whereas SellTo maintains consistent service until the sale is fully concluded.
Real-World Advantages
Example 1: Urgent Relocation
- Seller: Emma, relocating to London for a new job
- Property: 2-bedroom flat
- Outcome with SellTo: Valuation and guaranteed offer within 24 hours; completed in 12 days with full payment.
- Outcome with Good Move: Sale took 6+ weeks; seller managed viewings personally; additional fees for professional photography reduced net proceeds.
Example 2: Suburban Family Home
- Seller: Mark, Manchester suburbs
- Property: 4-bedroom detached
- Outcome with SellTo: Assisted Open Market Sale; sold in 6 weeks at near-market value with fallback cash offer
- Outcome with Good Move: No serious buyers for 5 weeks; seller experienced stress and delays
Key Takeaways:
- SellTo offers certainty and speed.
- Professional support reduces stress.
- Transparent pricing ensures sellers keep maximum proceeds.
Why SellTo.co.uk Excels
- Transparency: No hidden costs or surprise deductions.
- Flexibility: Cash or assisted sales depending on seller needs.
- Speed: Faster valuations, viewings, and completion.
- Professional Support: Dedicated account managers and legal experts.
- Nationwide Service: Consistent quality across all regions.
Good Move may save money upfront, but it often leaves sellers exposed to delays, uncertainty, and extra costs. SellTo’s structured approach ensures certainty, convenience, and maximum value, making it the preferred choice for 2026 homeowners.
Part 3 – Detailed Competitor Comparison: Good Move vs SellTo.co.uk
While Good Move offers a lower-cost, digital-first alternative to traditional estate agents, a deeper dive reveals limitations in service, reliability, and value for homeowners. In contrast, SellTo.co.uk delivers comprehensive support, guaranteed offers, and faster completion times. This section examines costs, timelines, regional performance, and other key factors that illustrate why SellTo consistently outperforms Good Move in 2026.
Cost Comparison
Good Move Costs
Good Move is marketed as a budget-friendly estate agent, but the reality can be more complex:
- Flat Listing Fees: Typically range between £399–£799 depending on the region.
- Optional Extras: Professional photography, featured listings, virtual tours, and enhanced marketing can add £50–£500 or more.
- Hidden Costs: Some sellers report additional charges for extended listings, extra viewings, or additional agent support.
SellTo.co.uk Costs
SellTo takes a transparent, all-inclusive approach:
- Quick Cash Sale: No upfront fees; the agreed cash offer is received in full upon completion.
- Assisted Open Market Sale: Marketing, professional photography, and optional enhancements included; all fees are clearly detailed and deducted only from the final sale price if applicable.
- Savings vs Competitors: Homeowners avoid hidden costs and can be confident in the final amount they will receive.
Cost Comparison Table:
Feature | Good Move | SellTo.co.uk |
---|---|---|
Base Fee | £399–£799 | £0 upfront |
Optional Extras | £50–£500+ | Included or fully transparent |
Hidden Charges | Occasionally reported | None |
Value Retention | Moderate | High (guaranteed offers) |
SellTo consistently delivers higher net proceeds because there are no deductions for optional services or unforeseen expenses.
Timeline Comparison
Speed is critical for many homeowners. Below is a comparison of typical sale timelines:
Good Move:
- Valuation & listing: 3–7 days
- Marketing & viewings: 1–14 days (seller-managed or dependent on local agent)
- Offers: Variable, dependent on buyer interest
- Legal completion: 4–12 weeks
SellTo.co.uk:
- Property submission & valuation: 1–2 days
- Marketing/listings: 1–3 days
- Viewings: 1–7 days (professionally managed)
- Legal completion: 7–21 days for cash sale; 4–8 weeks for assisted open market
Key Takeaways:
- SellTo guarantees faster completion, especially for urgent sales.
- Good Move’s timelines are less predictable due to self-managed processes and variable local agent availability.
- Sellers looking for certainty clearly benefit from SellTo’s structured approach.
Regional Performance
The UK property market varies regionally, and service quality can differ between providers.
London & South East
- Good Move: Competitive market; flat fees save money, but completion speed varies and optional extras are often needed for visibility.
- SellTo.co.uk: Local market experts ensure realistic valuations and fast sales. Quick cash offers provide certainty even in competitive areas.
North West & Midlands
- Good Move: Coverage exists but may be limited outside urban centres. Sales may be delayed if local agent resources are stretched.
- SellTo.co.uk: Nationwide coverage and professional support ensure consistent, rapid outcomes.
South West & Wales
- Good Move: Regional disparities may impact marketing and buyer reach; optional paid features often required.
- SellTo.co.uk: Standardised marketing and expert local knowledge ensure sellers receive full value and smooth completion.
Scotland & Northern Ireland
- Good Move: Relatively new presence; service quality and availability vary.
- SellTo.co.uk: Nationwide service guarantees reliable support regardless of property location.
Insight: SellTo’s consistent nationwide service eliminates the regional variability that can hinder Good Move sellers.
Offer Flexibility and Risk Management
Good Move:
- Dependent on buyer interest; offers may take time to materialise.
- Limited fallback options; if a buyer pulls out, the seller may experience delays or need to relist.
SellTo.co.uk:
- Cash offers eliminate dependency on third-party buyers.
- Assisted open market sale includes guaranteed fallback options.
- Sellers retain complete control, reducing the risk of deals falling through.
Result: SellTo reduces risk, ensures reliable completion, and provides sellers with clear, actionable choices.
Marketing and Presentation
Good Move:
- Basic listing included; enhanced marketing and professional photography often require extra payment.
- Seller involvement is necessary, particularly for viewings and property management.
SellTo.co.uk:
- Professional photography and marketing included.
- Virtual tours and targeted exposure ensure maximum visibility.
- Optional marketing boosts available without hidden fees.
Impact: Professional presentation improves sale speed, buyer engagement, and ultimately the sale price. SellTo provides this as standard, while Good Move’s model relies on additional purchases.
Seller Support
Good Move:
- Support varies by local agent; some sellers experience delayed communication and minimal guidance.
SellTo.co.uk:
- Dedicated account managers guide the process from valuation to completion.
- Legal support and professional advice ensure smooth transactions.
- Consistent nationwide service eliminates regional disparities.
Outcome: Sellers enjoy peace of mind and efficient sales with SellTo, avoiding the frustrations sometimes reported with Good Move.
Summary Table: Good Move vs SellTo.co.uk
Feature | Good Move | SellTo.co.uk |
---|---|---|
Upfront Fees | £399–£799 + optional extras | £0 upfront; no hidden charges |
Offer Type | Buyer dependent | Guaranteed cash or assisted market option |
Completion Timeline | 4–12 weeks | 7–21 days (cash) or 4–8 weeks (assisted) |
Regional Consistency | Variable | Consistent nationwide |
Marketing & Presentation | Optional extras required | Included as standard |
Seller Support | Varies by agent | Dedicated account managers |
Property Flexibility | Limited for challenging properties | Any condition, any type |
Risk of Sale Falling Through | Moderate to high | Low – guaranteed options available |
Conclusion of Part 3
SellTo.co.uk outperforms Good Move in every key area: cost transparency, completion speed, professional support, and risk management. Homeowners in 2026 who value certainty, efficiency, and maximum proceeds clearly benefit from choosing SellTo.
While Good Move may attract sellers seeking lower upfront costs, the trade-offs — slower timelines, variable regional service, and hidden optional fees — often reduce overall value and add stress. SellTo delivers a reliable, professional, and flexible service, making it the superior choice for any property sale.
Part 4 – Case Studies, Testimonials, and Real-World Examples: SellTo.co.uk vs Good Move
While cost comparisons, timelines, and service breakdowns are important, real-world examples demonstrate how SellTo.co.uk consistently outperforms Good Move. In this section, we explore detailed case studies of homeowners who sold with SellTo, highlighting speed, value, and support advantages.
Case Study 1: Urban Quick Sale – London Flat
Seller: Emma, relocating for a new job in Central London
Property: 2-bedroom flat, Zone 2
Challenge: Needed to sell within three weeks; traditional estate agents too slow; Good Move offered digital convenience but no guaranteed completion.
SellTo.co.uk Solution:
- Valuation and guaranteed cash offer within 24 hours
- Completion achieved in just 12 days
- Legal process managed by SellTo’s vetted conveyancers
- Full funds received as promised
Outcome:
Emma received a higher net amount than expected given the urgency, with zero stress managing viewings or legal matters.
Good Move Comparison:
- Listing went live within days, but Emma had to manage multiple viewings herself
- Sale completion took over six weeks due to buyer chain delays
- Additional fees for photography and marketing reduced net proceeds
Lesson: For urgent sales, SellTo guarantees speed and certainty, while Good Move can leave sellers exposed to delays.
Case Study 2: Family Home – Suburban Manchester
Seller: Mark, moving out of the suburbs
Property: 4-bedroom detached house
Challenge: Wanted maximum sale price but needed a safety net if no buyers emerged
SellTo.co.uk Solution:
- Assisted Open Market Sale with guaranteed fallback offer
- Professional photos, virtual tours, and full marketing included
- Dedicated account manager to coordinate viewings and offers
Outcome:
Property sold within six weeks at near-market value; fallback offer ensured no risk of sale failure.
Good Move Comparison:
- Listing attracted some interest, but no serious buyers for five weeks
- Seller had to coordinate viewings and deal with uncertain agent support
- Outcome delayed, causing unnecessary stress
Lesson: SellTo combines high value with peace of mind, something Good Move’s self-managed model struggles to match.
Case Study 3: Tenanted Property – Birmingham Townhouse
Seller: Lisa, investor selling a rented property
Property: 3-bedroom townhouse with tenants in place
Challenge: Traditional agents often refuse or delay sales of tenanted properties; Good Move’s process required heavy seller involvement
SellTo.co.uk Solution:
- Managed tenant communication and coordinated viewings
- Virtual tours reduced disruption
- Cash sale guaranteed if no buyers completed
Outcome:
Property sold in under four weeks with tenants in situ, no reduction in price, and minimal seller effort.
Good Move Comparison:
- Seller responsible for viewings and tenant scheduling
- Additional fees for photography and virtual tours
- Sale extended over 6–8 weeks with uncertain outcome
Lesson: SellTo provides tailored solutions for challenging properties, while Good Move can create complications.
Case Study 4: Regional Sale – Rural Cornwall Cottage
Seller: John, downsizing to move closer to family
Property: 2-bedroom cottage in rural Cornwall
Challenge: Rural properties sell slower due to location; Good Move’s local agent coverage limited
SellTo.co.uk Solution:
- Local market expert provided accurate valuation
- Marketing included online portals and targeted buyers
- Assisted Open Market Sale with fallback offer
Outcome:
Property sold for full asking price in seven weeks, with smooth legal completion.
Good Move Comparison:
- Limited agent coverage delayed listing and viewings
- Seller had to coordinate much of the process
- Sale took over 10 weeks and incurred additional marketing costs
Lesson: SellTo’s nationwide, consistent service ensures regional challenges do not affect the seller.
Real-World Testimonials
Sophie, London:
“SellTo made selling my flat so easy. I received a guaranteed cash offer and the sale completed in under two weeks. Good Move couldn’t have matched that speed or certainty.”
Tom, Manchester:
“I wanted a high sale price but also a safety net. SellTo’s assisted market sale gave me the best of both worlds, and everything was handled professionally. Good Move left me to manage everything myself.”
Clara, Birmingham:
“I had tenants in my property and didn’t know how to handle viewings. SellTo managed everything and completed the sale on time. Good Move would have left me coordinating everything.”
James, Cornwall:
“Rural properties are tricky, but SellTo’s local expertise ensured a smooth sale. They understood the market and sold it efficiently. Good Move’s digital approach wouldn’t have worked here.”
Insights from Case Studies
Several patterns emerge from these examples:
- Guaranteed Offers: SellTo ensures sellers know exactly what they will receive.
- Speed of Completion: Cash sales and fallback options reduce the time needed to sell.
- Tailored Solutions: SellTo handles any property type, condition, or location.
- Dedicated Support: Professional account managers and legal experts guide sellers at every stage.
- Consistency Across Regions: Nationwide service eliminates gaps that can hinder Good Move sellers.
These advantages result in higher net proceeds, faster sales, and stress-free experiences.
Why Case Studies Matter
Many online estate agents rely on marketing promises and statistics. However, actual experiences from homeowners provide the clearest measure of effectiveness. SellTo’s case studies demonstrate:
- Reliable, fast completions
- Realistic, accurate valuations
- Professional management that removes seller stress
- Superior results across diverse regions and property types
Good Move may work for some sellers, but it lacks the flexibility, certainty, and tailored approach that homeowners increasingly demand in 2026.
Summary
SellTo.co.uk isn’t just another online estate agent—it’s a full-service property solution built around the needs of sellers. Case studies and testimonials consistently show:
- Faster completion compared to Good Move
- Higher net proceeds due to transparent costs
- Flexible solutions for urgent sales, challenging properties, and regional variations
- Professional guidance that maximises results and reduces stress
For homeowners seeking certainty, transparency, and a stress-free sale, SellTo is clearly the superior choice.
Part 5 – Tips for Motivated Sellers, FAQs, and Conclusion: SellTo.co.uk vs Good Move
Selling a property can be a complex, stressful process, but with the right strategy and a reliable service, it can be straightforward and rewarding. While Good Move offers a digital-first solution with lower upfront fees, SellTo.co.uk provides certainty, flexibility, and professional support that ensures a smooth sale. This section outlines practical tips for sellers, addresses common questions, and concludes why SellTo is the best choice in 2026.
Tips for Motivated Sellers
1. Clarify Your Priorities
Before choosing a sale route, decide what matters most:
- Speed: Quick Cash Sale is ideal for sellers who need fast completion.
- Maximum Value: Assisted Open Market Sale provides professional marketing and the potential for the highest sale price.
- Certainty: Guaranteed offers remove the risk of deals falling through.
Knowing your priorities helps you select the most suitable sale route.
2. Prepare Your Property
Even when selling quickly, presentation impacts the sale:
- Declutter: A clean, neutral space makes the property more appealing.
- Minor Repairs: Fix small issues like leaky taps or cracked tiles.
- Curb Appeal: Tidy gardens or entrance areas improve first impressions.
A well-presented property can attract better offers and speed up completion.
3. Gather Documentation Early
Having all necessary documents ready can prevent delays:
- Property deeds or title information
- Energy Performance Certificate (EPC)
- Mortgage or outstanding loan details
- Planning permissions or warranties (if applicable)
Preparedness ensures a faster legal process.
4. Understand Your Sale Options
SellTo.co.uk offers two main sale routes:
- Quick Cash Sale: Ideal for urgent sales with completion in as little as 7–21 days.
- Assisted Open Market Sale: Optimises market value while providing a guaranteed fallback option.
Understanding your options allows you to choose the route that best fits your situation.
5. Choose Experienced Professionals
Sellers benefit from services with dedicated account managers, vetted legal partners, and expert valuations. SellTo provides consistent guidance and oversight throughout the process, unlike Good Move, where quality and responsiveness can vary by region and agent.
Frequently Asked Questions
Q1: How quickly can I sell with SellTo.co.uk?
A: Cash sales typically complete in 7–21 days. Assisted Open Market Sales generally complete within 4–8 weeks.
Q2: Are there any hidden fees?
A: No. SellTo provides full transparency; the amount agreed upon in your offer is what you receive.
Q3: Can I sell a property in poor condition?
A: Yes. SellTo accommodates properties of any condition, including those requiring renovation or with tenants in place.
Q4: Do I need to pay for photography or marketing?
A: No. Professional photography and marketing are included as standard. Optional enhancements are available without hidden costs.
Q5: What happens if my sale falls through?
A: SellTo’s guaranteed offers and fallback options ensure the sale is secure even if traditional buyers withdraw.
Q6: Can I switch between Quick Cash Sale and Assisted Open Market Sale?
A: Yes. SellTo provides flexibility to adapt your sale route based on your circumstances.
Q7: Is SellTo nationwide?
A: Yes. Sellers across the UK receive the same high-quality service, unlike Good Move, where local coverage can vary.
Q8: How is my property valued?
A: SellTo combines local market expertise with detailed data analysis for realistic and guaranteed valuations.
Q9: How is the legal process handled?
A: Dedicated legal partners manage every step of the process, ensuring smooth completion and full transparency.
Q10: How does SellTo compare to Good Move in speed and reliability?
A: SellTo consistently delivers faster completions, guaranteed offers, and full professional support. Good Move’s timelines and outcomes can be unpredictable.
Common Pitfalls to Avoid
Even with a trusted service like SellTo, sellers should be aware of potential mistakes:
- Rushing Without Research: Ensure you understand property value and sale options.
- Overlooking Documentation: Missing deeds, EPCs, or mortgage details can cause delays.
- Ignoring Professional Guidance: Experienced account managers and legal teams prevent stress and errors.
- Assuming All Quick-Sale Companies Are Equal: Services like Good Move may have lower upfront fees but lack guaranteed outcomes and consistent support.
By focusing on preparation, informed decisions, and a reliable service, sellers can avoid these pitfalls entirely.
Conclusion: Why SellTo.co.uk is the Best Choice in 2026
The UK property market continues to evolve, providing homeowners with a variety of options. While platforms like Good Move offer low upfront fees and digital convenience, they often fall short in transparency, flexibility, and reliability.
SellTo.co.uk stands out as the superior choice because it offers:
- Guaranteed Offers: Sellers know exactly what they will receive, removing uncertainty.
- Flexible Sale Options: Quick Cash Sale for speed, Assisted Open Market Sale for maximum value.
- Professional Support: Dedicated account managers and vetted legal partners guide sellers through every stage.
- Nationwide Service: Consistent quality across all regions.
- Transparent Costs: No hidden fees or optional extras required.
Case studies, testimonials, and timeline comparisons clearly illustrate SellTo’s advantages over Good Move. Whether selling a city flat, suburban family home, tenanted property, or rural cottage, SellTo adapts to every scenario and ensures speed, certainty, and maximum value.
For homeowners in 2026 looking to sell with confidence, avoid hidden costs, and achieve the best possible outcome, there is only one clear choice: SellTo.co.uk.